Pera Rug
The Pera Rug is a Turkish family business noted for its unrivaled collection of the finest, uniquely handcrafted, Oriental carpets, rugs, and runners.
Task
Our challenge was to help develop a more ownable and distinctive brand that would reflect the organisation's values. We created a framework, design language, and site coupled with new assets that would help the brand stand-out, be noticed, and get results.
