Candice Jalili
Experienced Senior Writer with a demonstrated success creating both digital and print content. Skilled in SEO, social media optimization, pitching, editing, and producing lots of high-performing content on a tight deadline. Strong media and communication professional with a Bachelor of Arts (B.A.) in English Language and Literature with an emphasis in Creative Writing from Santa Clara University.
Task
Our challenge was to help develop a more ownable and distinctive brand that would reflect the organisation's values. We created a framework, design language, and site coupled with new assets that would help the brand stand-out, be noticed, and get results.
